A day in the life of working for a digital agency

No two days in the digital agency are the standard 9-5 because when you aren’t working, you have to read SEO blogs to keep up to date with a forever changing industry.

Most employers also expect you to have your blog and be regularly active on social media.

Monday mornings would sometimes involve reporting for clients like CrossCountry using webmaster tools, Google analytics and ascendex to get the monthly rankings.

I would then email them to the client.

I would also recommend websites for Argos and get them approved by a colleague before sending them to the client for approval.

I always check and reply to emails or phone web admins and editors to negotiate prices and finish or send any articles, competition copies or order prizes.

As part of a copywriter’s role, I would sometimes be required to update Twitter and Pinterest and write at least two advertorials for a website or an article for a client’s blog, For Every Family.

Most days in my role include outreach research, and I have been privileged to have worked on major clients such as Direct Line, Churchill, Green flag, RBS, JP MorgaThornton’sn’s, Argos, Skates.co.uk, Atlantic Shopping, The Grange Hotel group and Emirates.

At my old agency, we were expected to find at least 20 suitable sites per day and contact the webmasters.

Out of those sites, we would receive around five replies and recommend around two sites per week for more prominent clients, maybe more, depending on the budget.

Some clients with smaller budgets would be 2-4 sites per month.

So if you have a passion for all things digital, and would like to work for a digital agency I hope this article will help you decide if this is the path you wish to take.

Let us know if you would like to work in a digital agency and why?